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NEW YORK, NY, October 23, 2007- RDW and New York Rangers partner again on Junior Rangers All-S.T.A.R. Kids Club

The New York Rangers and RDW Marketing & Media, LLC are set to launch this year’s version of the Junior Rangers All-S.T.A.R. Kids Club. Recognized as one of the largest and most popular ‘kids clubs’ among NHL clubs, the Junior Rangers All-S.T.A.R. Kids Club features both print materials and a web site. Basic level membership is free to the public.

As in year’s past, part of this year’s launch will include the Junior Rangers Guide to Hockey, a printed guidebook that features Rangers history, player info, games and more. Members will receive a poster, birthday card and other great Rangers-branded giveaways.

The online area for this year’s All-S.T.A.R. Kids Club has lots of new functionality including interactive games, a ‘Trainer’s Corner’ with exercise/training tips, a ‘Mailbag’ where Rangers alum Adam Graves will answer kid’s questions and more.

Kids can sign up for the All-S.T.A.R. Kids Club at http://allstar.newyorkrangers.com